After four decades in New Zealand real estate, I'd seen enough.

Too many homeowners over 55 were being underserved by the traditional model. Rushed decisions. Pressure tactics. Limited exposure. Excessive marketing costs. And worst of all—a profound lack of respect for the emotional journey of selling a family home.

I watched as friends and clients—people who had spent decades building successful careers and raising families—suddenly felt vulnerable and uncertain when selling their most valuable asset. The power dynamic was all wrong.

That's when the idea for Multi Listing was born.

I envisioned a system that would put the power back in the hands of homeowners, maximizing exposure without inflating costs. Our Multi-Listing approach harnesses the collective power of thousands of agents across New Zealand, all working together to sell your home.

This isn't a new, untested concept. Multiple Listing Services have been the standard in North America for decades, consistently delivering better results for sellers. I've simply adapted this proven model for the New Zealand market, with special attention to the needs of homeowners who deserve respect, transparency, and exceptional results.